Star Region Leader Karen Cross and daughter Unit Leader Shawna Phipps share the love of jewelry and more
Shawna Phipps fondly recalls the story of why she started selling
lia sophia jewelry—and it wasn’t for her love of sparkly baubles.
“There was this annoying woman who called me each week and would say, ‘Shawna, I made blah, blah, blah,” says the Unit Leader, who joined the company 12 years ago.
That “annoying woman” was Shawna’s mother, Karen Cross, a 14-year lia sophia veteran sales woman and Star Region Leader.
“We do bingos and events and people go ‘oh, you’re the annoying woman,’” Shawna says. “I think people can relate because how many times do sales people stalk and annoy them?”
The mother and daughter duo, who live 10 minutes away from each other in Central New York and are together almost every day, say working for the same company has brought them closer than ever.
“We bounce ideas off each other because of my expertise with technology and my mom’s background in sales. We’re able to use each other’s strengths,” Shawna notes. “But we run our own separate business.”
Being able to set your own hours has proven one of the greatest gifts of the job—especially during hard times. “My mom has almost died three times during her years with the business. She’s had multiple strokes. There have been days when she couldn’t even pick up the phone, she couldn’t talk, she couldn’t walk,” Shawna says, who cared for her mom every day when she was ill.
“If you work an 8 to 5 job, you may not have the freedom to put your family and your needs first all the time. To be able to support your family financially, emotionally, spiritually and physically, that’s the best thing in the world.”
Still, like any mother and daughter, their relationship has not always been smooth sailing.
“Shawna and I have always been close. But now, we talk more and we’re able to work through things better. Before, we clashed,” says Karen, whose past includes selling everything from cosmetics to kitchen gadgets. “We’re like salt and pepper and oil and vinegar.”
And they both are gaga over jewelry.
“I tell women that if you feel down, put some jewelry on. It really does perk you up,” Karen says.